OBRIZUM

Overview

Art direction, visual identity design, sonic branding and 3D motion for OBRIZUM.
We work with Branding agency BOLDSPACE.

Obrizum is a provider of hyper-personalised digital training solutions, working with businesses to turn their content into adaptive digital training through their AI-powered platform and support with creative services from video to animation to considered learning consultancy. We took the Obrizum brand that was all about their product and turned it into a point of view on the industry. We unpacked the how and the why behind the what.  We refreshed the brand identity to reflect Obrizum as a learning solution which challenges, adapts and reports back, empowering organisations through a revolutionary brand of knowledge transfer. We also felt sound to be a key articulation of Orbizum’s ethos and identity, and from this, brought to life the first sonic branding initiative to be in this industry