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BAO BAO
ISSEY MIYAKE
MISTY MOON
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BAO BAO
ISSEY MIYAKE
MISTY MOON
Category
Motion
Overview
A promotional film project for the Misty Moon series of Bao Bao Issey Miyake. The design of the collection was inspired by kasumi-mon, a traditional Japanese pattern of mist. We created the film to highlight the airyness of the bag and the beauty of the details and textures by revealing the bag like a mist emerging in the moonlight. The world of light and shadow also adds a cinematic effect to the presentation.
Credits
Creative Direction: Anyhow
Art Direction: Anyhow
Film Direction: CATK
Sound: CATK
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Next Project
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