Illustration / Identity / Print / Digital / Motion
We designed the visual identity, brand guideline and website for Spinear, a Japanese company that runs a unique service that plans, produces and distributes over 70 branded and original podcasts since its launch in 2020. Spinear derives from a combination of the words 'spin' and 'ear', and aims to create an 'empathetic community' around the world, just like spinning a yarn. The visual identity expresses the idea of words woven together like the spinning yarns, creating new stories cultures through its audio.
Art direction: Anyhow
Animation: Jonathan Umemura-Pound